Designing With Web
Ensure women’s full and effective participation in leadership at all levels of decision-making.
Group 36
- Camille GROUT DE BEAUFORT: map n°1
- Paul JUILLET DE SAINT LAGER : map n°2
- "Khalil RIAHI": map n°3
- "Aurélien TARTARY": map n°4
Project 1: Balance it
Context
While the #MeToo movement could be the most powerful force for equality as women’s testimonies are taken more seriously, it also reveals that in some situations, particularly at work, powerful men can set their own rules that can end up disadvantaging women. The #MeToo movement has yet to bring lasting changes to the workplaces.
Women should be ensured their workplace is safe, and such an app should incite firms to embrace better strategies in terms of gender gap. Indeed, an app that could put pressure on companies in concern of gender equity could help in the process of exacerbating gender inducted inequalities and warn lax companies that they are continually watched and monitored.
Target
This service could be gainful for the whole society, beyond women’s initial interest. Furthermore, we won’t be able to create fair workplaces without taking in consideration various outlooks including man’s. Therefore, everyone can and should give their opinion so as to get closer at best to an unbiased and effective grade.
Service offered
what? how?
Balance it is a mobile app which enables users to identify firms to obtain detailed information on their good practices and behaviors in terms of gender equality. It aims at helping women to choose firms said to be women-friendly, that is to say companies willing to implement good practices for them in terms of salaries, professional opportunities, breaking the ceiling glass, services to relieve mothers, fight against discrimination and harassment.
When the user enters in the search bar the name of a company, the app accesses the details of the firm and returns a color, from green to red, which represents the firm’s grade. When its impact is judged negatively,the app may suggest other similar firms safetier for women.
The criteria we took on to grade firms are the following :
- existence of internal procedures for reporting harassment
- number and percentage of women getting a C-level job
- wage gap (for equal job)
- personal opinion women evaluate through the app based on a survey (20%)
Identity
Benchmark
- Glassdor : employees grade their firm on topic such as employment, interviews, benefits. It is linked to our project as it gives a voice to employees.
- Balance ton stage : an emlyon business school student's intiative willing to give a voice to interns victim of sexism at work. The purpose is to raise awareness on sexis; to that extent, it is linked to our project.
- Yuka, Clearfashion : Yuka grades food and beauty products according to their impact on health and Clearfashion grades clothes and brand according to their environmental, health, animal welfare and human commitments. We took inspiration from both these apps to build our own app.
References
We focused on critics made on app such to build our app :
- Article n°1 : a product is everything but a list of criteria; there is no consensus on what should be prioritize and therefore carry weight in the final grade. Also, the role of the app is not to make a trial of the firm.
- Yuka website : explanation of the way they built their data base. We can read that companies provide Yuka with information on their products.
- Article n°2: an index has been built by the government to evaluate good practices in terms of gender equality in companies, so we use it to build our final grade.
- Report: the government intempted to define what was considered as a "sexist behavior" in a firm so we use such a definition for the survey users can fill in the app to give their opinion on the firm they are working for.
Project 2: Linked'her
Context
In too many cases of harassment or taunting, the worst situation is to find oneself alone in the face of this phenomenon. Finding oneself in a form of loneliness in the face of harassment, particularly gender-based harassment, can lead a person to become even more isolated, with quite significant psychological consequences. This is all the more true when it comes to gender-based bullying in the workplace, for example. How, then, in a multi-person work environment (offices, corridors, relaxation areas, etc.) can action be taken to combat gender discrimination?
The idea would be to create a social network especially for women who are victims of discrimination on the same model as linkedin, so that they can testify about the situations they experience on a daily basis in the workplace and deal with the discrimination they face :-)
Target
for whom?
This network would be aimed at all women who are victims of harassment, discrimination and sexist mockery. This would hamper their productivity and reduce their field of action (impact on motivation, etc...) All this with the aim of ensuring women's full and effective participation in leadership at all levels of decision-making.
Service offered
The service offered would be based on the principle of a social network, i.e. each of the women who are victims of gender-based violence (verbal or physical) would feel free to join and share their experiences freely.
Identity
Benchmark
- Girlboss
- Ladies get paid
- Study Hall
Girlboss professional network. Join thousands of women who are just as ambitious as you are, to get real in the comments section about work, money, and life. Whether you’re looking for a new co-founder, mentor, or a friend to support you along the way, Girlboss is just the place to connect. We have weekly digital firesides with our Founding Members, like Elaine Welteroth, Jen Rubio, and Aimee Song, provide you with exclusive work resources, and create a space that takes the nerves out of private messaging someone you admire. We’re all here with the same purpose, after all: To see each other win.
Ladies Get Paid is a private online network with members across the globe. The group is focused on helping women share resources and job opportunities—and just generally helping women talk frankly about money. Members gain access to a Slack group, a newsletter, and information on how to navigate your career trajectory.
Study Hall is a women-friendly organization that provides resources for freelancers and others working in media and media-related fields. Study Hall has a newsletter that readers can sign up for and help support financially (there’s a tiered system). In addition to the newsletter, there’s an online support network available to subscribers that grants people access to editor databases, late-paying lists, a listserv, and chat rooms—including one for female-identified members.
References
- Le nouvel âges des femmes au travail
With a good dose of humour and modesty, they use their reflexivity in the analysis of the ordinary experiences of the domination, both at work and at home, to develop action, or even empowerment, which can have a positive impact on the all the women at Airbus. Well aware of the fragility of their achievements, sometimes masking their success even within their families, they are extremely clear-sighted about the Translated with www.DeepL.com/Translator (free version)